The Foundation's Board proceeded to publicize the event and recruit participants and sponsors.
Ironically, all the attention paid to the large co-ed teams may have made it more difficult for climbers at the cutting edge to recruit sponsors or team members.
The agency asked people to recruit sponsors to pledge money for each hour of service they performed.
With the game plans moving forward, Dolgon managed to recruit corporate sponsors to help alleviate the cost.
Mr. Zubillaga said his company was particularly interested in recruiting sponsors for similar marketing efforts.
The televised pageant received a 42 share from Nielsen, powerful ammunition when recruiting sponsors.
Some tribes receive a subsidiary from the organizers and recruit private sponsors, with the best tribes receiving the most.
With teams given greater opportunity to go out and market teams, players should have better opportunities to go out and recruit sponsors.
Lévitan began to recruit sponsors, sometimes accepting prizes in kind if he could not get cash.
As of 2012, the organization continues to recruit sponsors through its website, television ad campaigns, and hiring grassroots fundraising firm Dialogue Direct.