Veganuary

Matthew hopes that Veganuary could have the same level of success.

Can Veganuary succeed in the same way that Movember has, without the potential for comedy moustaches?

Meanwhile not-for-profit voluntary organisation Veganuary was responsible for the trend to go without meat and dairy for a month.

The team at the cleverly named 'Veganuary' have teamed up with the animal campaigning organisation Viva!

First we had Movember... now, Veganuary?

Stop banning things, stop following empty marketing trends to brag about on social media (Movember, Dry January, Veganuary?!)

If you want to learn more about Veganuary visit the website, where you can build a profile and upload pictures, or follow the campaign on Facebook and twitter.

Anneka has also presented for top Vegan organisations 'VegFestUK', 'Veganuary', as well as Charities 'Viva!'

Anneka has also come on board with Vegan organisation 'Veganuary' and will now be officially Vlogging for them, as well as becoming the celebrity juicer & Vlogger for VegFest 2015 & regularly blogging for Bare Foot Vegan Magazine.

My girlfriend suggested I take part in "Veganuary".

As the month of Veganuary - or January, to my wiser, meat-eating brethren - toiled slowly on, the merits of veganism became difficult to ignore.

To those people who love meat the way I love meat, I offer some advice: refrain from accepting the Veganuary challenge, or any similar campaign.

The point of Veganuary is to raise awareness and educate the masses about the merits of veganism.

One day, I may even feel grateful to the lovely folks running Veganuary.

Some people pointed out GBK's campaign has been good for promoting Veganuary, a global campaign encouraging people to go vegan for the month of January.

- Robert Head (@TheGreatGaloot) January 18, 2016 Other restaurants have capitalised on Veganuary by offering more vegetarian and vegan options, along with discounts.

Veganuary, while only in its third year, is very much an institution already, and is expecting to have 50,000 people sign up to forgo animal products for the month.

(Picture: Getty) Last year 12,800 people signed up for Veganuary, committing to go vegan for a month - that means not eating or drinking any animal products at all for the whole of January.

There's more to life than hummus (Picture: Getty) We're more than a week into Veganuary and thousands of people have signed up to avoid eating and drinking animal products for the month of January.

This year it's all about Veganuary (Picture: Getty) Forget the traditional diets and detoxes of January - this year it's all about Veganuary.

Vegan inspiration (Picture: Getty) Veganuary is in full swing, with over 20,000 people now signed up to go vegan - that means to avoid eating and drinking animal products - for the rest of the month.

And we apologise in advance if this completely obliterates your Veganuary plans.