behave naughtily

But some consumers found it hard to make a connection between behaving naughtily and eating naughtily, to the point where Subway ran a light-hearted commercial after the Super Bowl on Feb. 1 to explain the concept in tongue-in-cheek fashion.

Though Jordan was ultimately cleared, he was not "totally innocent" after all - for he "liked to drink beer and loved chasing women" and "did go to places like . . . Studio 54," where other patrons might have behaved naughtily, thereby making Jordan "a magnet for allegations."