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"Colloquiality in Law", Scribes Journal of Legal Writing, vol.
Howells, summarizing Mark Twain's gifts (1901), has written: He is apt to burlesque the lighter colloquiality, and it is only in the more serious and most tragical junctures that his people utter themselves with veracious simplicity and dignity.
The either should come before the you, to give the or a chance to link the two complete clauses; if the writer likes the colloquiality of starting with you, he has the option of using "You either like what you order from us or get a refund."