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Yet he has never been - for want of a better term - a household word.

And they did it four years ago, when Internet was far from a household word.

Little seen in movies, her name did not become a household word.

"Only that this name is a household word in society."

Yet even today his name is hardly a household word.

However, the center's work has not exactly become a household word, she added, and the need for volunteers is growing.

Her name is a household word in this majority Muslim country.

You'll be a household word in six months, and after that, the sky is the limit.

Leopold may be less than a household word to many Americans, perhaps most.

And your name is a household word to hundreds of people.