grey pound

It's the grey pound that keeps the cruise business booming.

Stapleton had been asleep when Grey pounded on his door; he was in his shirt and barefoot.

The grey pounded after him.

The experience of Jane and Patrick Frizoni shows how dominant the grey pound has become in the countryside.

Part of the staggering UK box-office success of the film is down to the smart way it has hoovered up the grey pound.

We were "silver travellers", "denture venturers", members of a superannuated jet set, our pockets packed with "grey pounds".

In the United Kingdom, the expression Grey pound is used in the context of marketing and or retail sources and refers to the economic power of the elderly people.

This was not the first Ashes of the multi media age but, for many spending the grey pound, it marked the point of entry into the world of streamed information, a reason to get connected.

There's something else here: when my mother told me my 80-something aunt had gone to the cinema, on her own, to see The King's Speech, I realised how successful it has been (in this country, anyway) in harnessing the awesome strength of the grey pound.

It may also keep the spending power of the grey pound buoyant so that long term economic sustainability can be achieved, instead of short term fix to gain the confidence of predatory bond markets and very wealthy people who reside in the Cayman Islands.