simonizing

It was popular with automobile dealers where it was used for an auto detailing process called Simonizing or Simonized.

But even Mr. Price submitted to a process he cheerfully called "Simonizing," in which Mr. Simon takes a final pass at the script to make sure everything coheres.

YEARS ago, at another time when its public image needed Simonizing, the United Nations ran television commercials that ended with this sobering message: Maybe it's not the United Nations that is preventing World War III.