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Even the theme line changes from one advertisement to the next.
The television spot will make the point of the theme line beautifully.
Throughout, the theme line will be "Inertia is far more dangerous than change."
The theme line they created for the campaign was: "April 22, 1970.
The advertising will introduce the new theme line, "We document the world."
The station, which developed the campaign itself, uses two theme lines these days: "All day.
The campaign that they displayed had the same familiar theme line, "Prince.
The theme line, which pretty much wraps up the strategy, is "Sterling.
The highly competitive theme line is, "The nutrition you thought you were getting all along."
Needlework pillows on a bird theme line one of the sofas.
Their advertising theme line is "The Vision of the Future."
So, adding to the continuing corporate theme line - "Subaru.
The theme line of the club is "In search of a new frontier.
"Gifts you can feel good about" is the theme line, "Is it any wonder the prisons are full?"
The theme line will be "America is cable ready," with the word "cable" always printed in red.
The theme line for the campaign is,"Anything you can do, you can do better."
She refused to confirm reports in trade publications this week that the company would soon adopt a new theme line: "Your way.
The new theme line is "An American legacy."
The theme line is "Give your thirst a Squirt."
The new theme line for all is: "Steuben.
The theme line for the park is "Bringing Families Closer Together."
She also gets to deliver the theme line: "You don't really know someone until you know what they've lived through."
One ad carries the theme line "If you're going to do it, do it right.
The theme line is "Puts Your Advertising in the Atmosphere."