Dominguez had a devoted following among younger players across East LA.

Born in East LA, in one of the poorest sections of the city, she had found her identity early.

That was in addition to his numeric password, 51240, the street number of his first "score" in East LA.

The eponymously named band began playing in Alfonso's hometown of East LA and then began to tour.

Mothers of East LA has worked alongside with many other organizations that have fought for the quality of life in the community.

There are certain neighborhoods that even locals wouldn't particularly want to venture into at night - East LA and South Central.

Roberts' additional business holdings include his family owned restaurant, East LA.

East LA would be his first stop--once his secretary logged in the rest of her responses to his call-outs.

I'm going out to East, LA.

The guy's hardly been out of East LA.