"The day the movie came out, I was auditioning for a voice-over for Kraft cheese, like hoping I would get it for the $300."

Specially marked packages of Kraft cheese contained a left half of game pieces which, when matched with the right half, could be redeemed for prizes.

Investors had expected the company, which makes a broad line of consumer products including Kraft cheese and Miller beer, to increase its dividend.

Instead of free cigarettes to express patriotism, why not regular free shipments of Oreo cookies or Kraft cheese?

The cost of a gallon of milk led a 41-year-old mother in Flint, Mich., to say that "the kids prefer Kraft cheese, particularly macaroni and cheese."

The company's products include Marlboro cigarettes, Kraft cheese, and Miller beer.

Philip Morris also makes Kraft cheese, Miller beer and other food products.

Thoughtfully Jake hefted a little wooden box of Kraft cheese.

The company's biggest selling items are products like Kraft cheese and Oreos, brands that now have many varieties.

Dads now cook Aunt Jemima's waffles, change diapers with Johnson & Johnson baby powder, and shop at supermarkets for Kraft cheese.