NBC executives said that in 1991 the program's total profits for the year were $500,000.
An NBC executive said its own plan would probably become known in four to six weeks.
NBC executives confirmed that the schedule is a test for the fall.
NBC executives now say the channel, less than a year old, reaches 36 million homes.
NBC executives believe that consistency has been a great advantage.
An NBC executive put the value at more than $300 million.
"You think maybe he could be a force for good," the NBC executive said.
"The situation came down to a financial decision," the NBC executive said.
NBC executives, however, did not like the show's original format.
"Usually a television show makes a change because it's having problems," the NBC executive said.