His father was the senior vice president for finance at Nabisco Brands in New York.
Before that, he worked in marketing positions with Nabisco Brands.
Nabisco Brands plans to sell its pet snacks division, which makes Milk Bones dog biscuits, to concentrate on making "human foods," a company official said.
Nabisco Brands continues to make Oreo cookies with lard.
In 1986 he was vice chairman of Nabisco Brands.
Mr. Clarke, who headed technology for Nabisco Brands, will be senior vice president responsible for corporate technology.
Nabisco Brands, for example, expects to spend $350 million on marketing this year, the same level as in 1988.
The company was then renamed Nabisco Brands, Inc.
Most of this shortfall has taken place at Nabisco Brands, say people who have seen the bank documents.
Standard Brands merged with Nabisco Brands, Inc. in 1981.