Understandably, no car company is using the S word in touting these new doors' benefits.

They are called the dreaded S word: soft.

Shhh-come on, the whole world won't stare in horror if you use the S word.

Perhaps a certain S word now comes to mind for many New Yorkers.

The 17th of 18 installments of "S" words is almost ready for publication.

The Bulls have been reluctant to utter the "S" word.

The S word is spoken anytime something drops on the floor at home.

In addition to discipline, investors may also need advisers who don't have an aversion to the "S" word.

I hear they wanted Myrna to use the S word a couple of years ago, can you believe it?

They want it all, and some on the team are not shy about mentioning the "S" word.