The Saatchi & Saatchi Company struck back yesterday at Maurice Saatchi, its deposed chairman, and three top executives who left out of loyalty to him.

FOR the moment, at least, the organization of the marketing companies within the Saatchi & Saatchi Company is as its top managers want it.

The Saatchi & Saatchi Company said yesterday that it had reached an agreement to sell the last of its consulting subsidiaries to focus on advertising and related services.

The Saatchi & Saatchi Company said yesterday that it would seek to raise $:73 million, or roughly $113 million, through a rights offering to shareholders.

LEAD: The Saatchi & Saatchi Company, the world's largest advertising holding company, announced two very senior appointments.

The Saatchi & Saatchi Company said yesterday that it had a pretax loss of $:5.2 million, or $9.3 million, for the fourth quarter of last year.

Charles Scott, the chief executive of the Saatchi & Saatchi Company, also must heal deep rifts within the company.

Midland disclosed this week that it had rejected merger advances from the Saatchi & Saatchi Company, an advertising concern.

No one could ever accuse the Saatchi & Saatchi Company of lacking ambition.

The Saatchi & Saatchi Company is expected to announce today that it has reached an agreement to sell McCaffrey & McCall to its management.