After a series of sporadic recordings, he started lending his voice to many advertisement jingles.
He also created advertisement jingles, believe it or not, before radio was born.
He also had a brief stint composing advertisement jingles, for brands such as McDonalds and Airtel.
From there on he was able to get work composing advertisement jingles and stage musicals.
However, Texaco did not introduce this advertisement jingle until 1962, 9 years after the Korean War ended.
However, aside from some lucrative work on advertisement jingles, her recording career was largely dormant.
Where the Rubber Meets the Road is an advertisement jingle that was frequently used in the 1960s and 1970s, especially on televised sporting events.
In 1994, Srinivas shifted base to Chennai and started lending his voice to advertisement jingles and devotional albums.
In one such performance, playback singer Manna Dey spotted her and employed her to sing advertisement jingles.
He also created advertisement jingles before radio was born.