This "7 million viewers" stuff is just some advertising stunt.

Why should we meekly go along with that advertising stunt?

"We found out it was just an advertising stunt."

Returning to London, he finds the place overrun with bizarre advertising stunts for the paper.

That word corpsicle has to be an advertising stunt.

Steger and Etienne wanted to cooperate, but they were concerned lest the trip degenerate into an advertising stunt.

'I'm sure it's not an advertising stunt.'

It's an advertising stunt.

As an advertising stunt, some sellers offered a trade-in allowance for the old radios and then destroyed them in a bonfire.