The ability to webcast using cheap/accessible technology has allowed independent media to flourish.
This allows media player developers to assemble, rather than code, new player functionality.
During the riots, Chinese authorities would not allow foreign and Hong Kong media to enter the region.
Turkmenistan's ruler has proposed allowing private media to operate in the one-party state.
Human Rights Watch released a statement, saying that the Iranian government should allow international media into the area.
This has allowed foreign media to operate unrestricted by the regime in the parts of the country controlled by the Syrian opposition.
There are times when it is appropriate to allow carefully monitored media access.
The idea is that consumers will no longer allow big media, corporations or any seller for that matter to lie to them.
This allows everyone, all organisations, media and national politicians to keep an eye on us if they so wish.
It allows only public media to air political advertising prior to general and European elections.