Mini-widgets were requested by application vendors that need to fit a lot of controls into a small space (e.g. 3D modelling applications with many floating palettes).
Various database and application vendors implement schemes to provide support for this feature including:
Users may also copy and paste the log in their email client to send to the application vendor for them to use.
This was, and to some extent still remains, a problem for some application vendors.
The application vendor has access to all customer data, expediting design and regression testing.
The application vendor can clearly provide a language version of the binaries if desired, but there appear to be no facilities for multi-lingual binaries.
Despite the continuing slump in technology spending, the company said its strong partnerships with major application vendors and system integrators had helped it capture market share from competitors.
I'm sure they could work out volume licensing deals with the application vendors.
Other application vendors have been pilloried for doing the same thing, so Apple shouldn't get a free pass over this because it's relatively harmless.
So support for AMD is bundled in with Intel x86-64 chips - it comes effectively free for the application vendor.