The average visitor's stay, which had never been more than a day, grew to 2.5 days.
The average foreign visitor stayed seven nights in the city, spending $98 a day, according to the report.
In the past three years, the amount spent on shopping by the average visitor to southern Nevada has increased 20 percent.
Today, the average visitor stays 9.2 days and spends $71.41 a day.
"It was never extreme and probably to the average visitor, not even apparent," she added.
It took nerve for the average visitor to ask a price, and the answer was often in the six figures.
She wouldn't look any different from the average visitor.
The average visitor to eBay, by contrast, spent less than two hours.
The average visitor spent nearly 14 minutes on the site during each visit.
The waterfall is about a 10min walk from the trail head for the average visitor.