Mr. McMillin added "Campbell is trying to change from a conservative North American soup company to a global soup and biscuit company."
Bagley later started a biscuit company which was more successful.
"They are the largest biscuit company in the world without a presence in the United States," said Jaine I. Mehring, an analyst at Salomon Smith Barney.
The village is most famous for its biscuit company, Detki Keksz Kft., whose factory is located in the neighbouring village of Halmajugra.
They added ingredients such as honey to make it more palatable and baked it into a biscuit, which they arranged to have manufactured by a prominent biscuit company under the name "Sunwheat."
Danone, the world's largest biscuit company but one that is lacking any major brands in the United States, wants to acquire Nabisco's cookie and cracker business to add to its biscuit portfolio, which includes Lu and Britannia.
Sætre is a Norwegian biscuit company.
In 1989 Griffin's acquired biscuit company Hudsons, taking on the copyright for the famous Hudson's icon Cookie Bear.
It is a product of the American-owned Australian-based biscuit company Arnott's.
He married Emily Palmer, daughter of George Palmer, M.P. for Reading and head of Huntley and Palmer's biscuit company and they had five children.