Changing the buying season, he added, "would be the ultimate expression of the flexibility the networks are showing to keep their share of the business."

According to industry forecasts, this buying season could bring the networks $9 billion, up from the record of $8.1 billion last year.

The buying season is about to begin.

For example having the needed merchandise on hand in order to make sales during the appropriate buying season(s).

The networks and advertisers are about to enter the "up front" buying season, when $2.5 billion worth of commercial time will be sold.

They are either teeming with people during the buying season, or largely empty.

The weekend after Thanksgiving, which kicks off the buying season, saw retail sales soar.

Four experts give their sales outlooks for the buying season.

The same could be said for used boats, with no special buying season.

The back-to-school buying season has been under way for weeks, and the year-end holiday gift season is just a few months away.