Officials from Children International oversee the implementation of all projects once the money is raised, as well as choose recipients for certain projects.
Four Florida newspapers were among the winners of an unusual lottery, in which Southern Bell chose recipients of some of the handiest telephone numbers.
If desired, Sponsor's employees can help to refine issue areas and chose potential recipients.
A separate panel of national newspaper radio critics was formed to choose recipients of the new award, a highly-polished, white metal cylinder designed by Robert Costelloe.
Additional gains might come if training requirements were established and if there were stronger controls on choosing recipients who have the best chance of benefiting.
Council officials said choosing recipients - this year there were 910 applicants - was the agency's most time-consuming activity.
To choose recipients, the foundation uses a confidential group of nominators and a selection committee.
- You do more harm than good by choosing recipients this way.
It was also the 15th anniversary of the Avery Fisher Artist Program, which chooses recipients of the award.
Whatever the size of their giving, the wealthiest executives are often quite ordinary when it comes to choosing recipients.