The idea of belonging to someone else threatens contemporary values, which have to do with being tough, being independent.
Fashion advertisements, often a reflection of contemporary values, are again idealizing money and work.
The old images do not translate into contemporary values.
One theory for its growing mainstream popularity is that contemporary values are merging with country sentiments.
The lack of general employee rights is increasingly out of touch with contemporary values.
He has championed the continued contemporary scientific value of solar-eclipse research.
By 1976 the cost had doubled to £600 million; it was eventually to cost over £1billion at contemporary values.
He was an ethicist who rejected the contemporary values of Greece.
The discontent of the housewife is often attributed to contemporary values.
What a sad commentary on the state of contemporary values that such a creature should consider her gender to be a fault!