Among them are these: Leverage the corporate brand only where appropriate.
She's looking forward to cultivating something other than a corporate brand.
Helping the organization in creating a strong corporate brand.
All units are to assume the corporate brand, but will otherwise operate independently.
I have never actively promoted any corporate brand, and cannot do so now.
Now they need corporate brands that live up to their "tats."
Experts on corporate brands mostly praised the name change.
"And corporate brands are trying to be more targeted in reaching specific audiences."
And, even if they did, many said that it was inseparable from their corporate brand.
Don't forget folks like myself who have personal emotions to project upon corporate brand!