World War II, for example, looks like an extremely successful, if costly, expansion of Coca-Cola's worldwide market.
Some Javits customers said they were shocked at how little exhibition space will be added by this costly expansion.
Mr. Thompson, who as Wisconsin governor put in place a tough welfare-to-work law, accompanied it with a costly expansion of services to needy workers.
Still, the costly expansion was not without controversy.
The company went out of business this summer after a costly expansion into retail stores.
The company has also shied away from costly expansions into television production or other businesses, thus avoiding perils that have hurt other companies.
After a costly expansion in the late 1960's, the company was bailed out by a loan from the Ontario provincial government.
Some companies and their investors, spurred by the prospect of large profits in the Arkoma Basin, have forged ahead with costly expansions.
Some big shareholders are also raising doubts about Mr. Levin's costly expansion into cable and telephone services.
We make expansion inconvenient, costly; we herd the beast to its wider pastures in the other direction.