The record label develops artists with an emphasis on pop, urban and dance music.

Identifying a need to develop and nurture young artists, Short formed a production & management company.

But then I realized it was an advantage in developing emerging artists and audiences.

He is also heavily involved in developing new artists.

They hoped to develop artists, and not focus on musical fads.

ON the other hand, he added, Warner has "such a strong catalog that they have a fair amount of lead time to develop new artists."

We work very hard to develop local artists.

"They have developed unknown artists and not paid up as frequently as some other companies for the big stars."

Hall then returned to the way he did it in the beginning, developing new artists.

Most record companies, hungry for immediate profits, gave up trying to develop artists long ago.