His first venture revolved around setting up an "intranet" for loose diamond buyers and diamond wholesalers.
Meaning illicit diamond buyer.
Among other steps, the diamond buyers, working with the United Nations, would accept diamonds only from countries with strict controls on the trade.
Now, major diamond buyers like Eurostar are investing large amounts in southern Africa.
Il- legal diamond buyers from Johannesburg?
Since the price goes down on a per-carat basis depending upon its clarity grade, this is a place where diamond buyers can save.
But as with any investment, the experts urge that potential diamond buyers not be so bedazzled that they neglect the basics.
Beyond a few canned-goods stores, the only businesses in sight these days are the Lebanese diamond buyers.
Occasionally, expensive jeeps full of diamond buyers fly down the roads at high speeds.
Instead it would fashion itself as the supplier of choice for wholesale diamond buyers around the world, offering them new advantages to buying from De Beers.