But because the money collected will go into a nonprofit organization, donors get a tax break.
But investigators say the donors did not get the same quality of care as the Israelis who received their organs.
But the donors have also got to step forward now and help them face this emergency.
For a cool $5 million, a donor gets the grand prize - naming the school.
After a troubled fall, some donors have gotten friends and family in on the act this year.
At the end of 15 years the donor could get the money back, along with enough to account for inflation.
"So the donor gets his name on a $10 million building," he said.
Without breaking the law, donors get to put money directly into the pocket of the winning candidate.
Those nine donors "got things named for them," he said.
But too often donors never get the chance to ask how the cash is spent.