They decided to give up an entire franchise instead of hunkering down a little bit and being a lot more careful.

One company would be awarded the entire franchise, and with it, the right to sell nearly $1 billion worth of advertising.

Universal Century makes up the dominating majority of the entire franchise.

Far and away the best and most surprising moment of the entire franchise.

The entire franchise would like to forget how last Sunday's game ended.

We all know the entire franchise is on its knees right now.

The entire franchise has brought in $2.4 billion so far and there's still one more movie set for release next year.

In doing so, he helped shove an entire franchise off course.

The entire franchise has been released on various home media formats.

This symbol has since become associated with the entire franchise.