Companies need to figure out that they should support *more* platforms than their entrenched competitor.

Nestle S.A., the Swiss giant, failed to grab a large chunk of Japan's chocolate market because of entrenched domestic competitors.

Facing entrenched competitors, the telephone companies can ill afford not to match or surpass what cable and satellite offer.

As a result, foreign companies are making strong gains against their once solidly entrenched American competitors.

King Diogo I skillfully replaced or outmaneuvered his entrenched competitors after he was crowned in 1545.

As they grow, companies saturate their markets, become more complex and difficult to manage, and face larger and more entrenched competitors.

WP7 OTOH already faces a greatly entrenched competitor in Android.

"Little market research was performed to attempt to differentiate expanding companies from entrenched competitors," he said, adding that the inevitable result was a particularly punishing price war.

It's hard to take the world by storm and butt heads with entrenched competitors at the same time.

As high-technology business strategies go, it was a classic, perfectly executed: find a technological "discontinuity," race a new product to market and dislodge an entrenched competitor.