Finally, the Seagram Spirits and Wine Group expanded its relationship with offices of TBWA Worldwide by naming the agency to handle the global creative duties for its Martell cognac brand.
Kraft Foods is expanding its agency roster by naming McGarry Bowen in New York to create campaigns for salad dressings, mayonnaise and barbecue sauces bearing the Kraft brand name.
Darden Restaurants, Orlando, Fla., expanded its relationship with the Richards Group, Dallas, by naming Richards as the first agency of record for its Bahama Breeze chain.
The Sprint Corporation expanded its relationship with J. Walter Thompson by naming the agency's New York office to handle integrated marketing aimed at college students.
Marriott International is expanding its agency roster by naming McGarry Bowen in New York to handle some creative duties in its account.
AT&T expanded its relationship with FCB Worldwide in New York by naming the agency to handle the print work for a new corporate image campaign.
Pope John expanded the College of Cardinals by naming the first African Cardinal, the first Japanese Cardinal, the first Filipino Cardinal.
The AT&T Corporation said yesterday that it had further expanded its relationship with McCann-Erickson Worldwide in New York by naming that agency to handle its American advertising for local telephone services.
The final switch involved the Pepsi-Cola Company division of PepsiCo, which expanded its relationship with FCB by naming the agency's Chicago office to handle the Aquafina water account.
Allied Domecq Spirits and Wine in Bristol, England, expanded its relationship with Bates Worldwide by naming the agency to handle worldwide advertising for Ballantine's Scotch whisky.