It's far from clear that he can ever win more than about 15 percent of the national vote, but he's trying to expand his base.

At present, 7-Eleven plans to expand its base to include 300 stores, within the next few years.

"I could help expand its base, bring peace to the party," he said.

"We have a chance to make people notice us, maybe expand our fan base here."

Because it will allow him to show that he is expanding his base of support.

Just as important, he estimates, the Internet has expanded his customer base by some 20 percent.

The war dramatically expanded the city's economic base, thanks to massive federal spending.

"It will expand our base, make us more visible in the legal community, and help with raising money."

That's what it's all about, expanding your customer base, right?

That helps the majority leader expand his base of Republican allies.