A "Field of Fun," providing free entertainment for children of all ages, is available thanks to the many festival sponsors.
Although Williamson was said to have been proud of the package, festival sponsors thought the image could be construed as racist.
The following films were honored with prizes from the Grand Jury, audience members and festival sponsors.
His record label, Nonesuch, is a festival sponsor.
Then there was a suit by a lawyer claiming to be owed a commission for arranging for private festival sponsors.
His luck took a turn for the better when a festival sponsor, American Express, presented him with a special credit card with $25,000 available on it.
In June 2009, religious and right-wing groups asked the festival sponsors to disengage from Hellfest.
Lanterns decorate the stage with the names of festival sponsors.
The festival sponsor is the city's Marine Commerce and Development Committee.
A more major activity is the winter season that the festival sponsors at the University of the Arts in Philadelphia, now in its third year.