We will lose other things that we are used to seeing on free TV.

Terms like pay cable versus free TV, however, are perfectly clear.

"They'd take less money to do free TV for the exposure," he said.

I've always wondered why the cable companies don't give free TV's in return for signing a 3-year contract or something.

Pressure the right people to put the Nets on free TV.

Of course, not being on free tv doesn't help but neither is La Liga.

The idea was that cable would pay the team more per game than free TV.

And more sports will probably migrate from free TV to cable.

But it will be welcome this time because it appears on free TV.

This will ensure the continued success of culturally diverse free TV.