Not every drug has a generic alternative, because of a combination of patent laws and economic factors.
Android will become the "generic alternative" to Apple and Microsoft.
Cheaper generic alternatives to Restasis are available in some countries.
But it will lose the patent protection on Zantac in the coming years and faces increasing competition from low-cost generic alternatives.
See the opportunity cost below for a generic alternative.
So the company is focusing on software that will differentiate its offering from generic alternatives.
Patent holders must allow the production of generic alternatives in poorer countries.
The drug companies consider generic alternatives a violation of their intellectual property.
In order to avoid this conflict, a green cross is often used as a generic alternative.
Most of us have been asked if we want a generic alternative to our brand-name medication.