A hotel executive explained it was because "we're able to fire."
But hotel executives insist that they use this data only to serve their customers better.
Still, most hotel executives believe they are here to stay - at least in some form.
That trend seems to be waning, say several hotel executives.
Most hotel executives concede that the war is now over.
For years, he was based in Memphis as a hotel executive.
Maybe a solution is to become a hotel executive.
The hotel executive said to me, "Your problem is no problem."
"Anyone under $200 million was not in the game," said one hotel executive.
"I think you know the answer to that," a hotel executive said.