In May 2013, SportsPro magazine named Neymar as the most marketable athlete on the planet for the second consecutive year.

SportsPro has rated him the 13th most marketable athlete in the world.

"I think Nancy is probably the most marketable female athlete in the U.S., possibly the world," Solomon said.

Sportspro has rated Lionel Messi as the third most marketable athlete in the world.

His quiet demeanour and aversion to interviews did not make him a highly marketable athlete in the Western world.

Graf is the only female athlete in the list of Forbes Top-30 Most recognizable and marketable athletes in 1995.

In Milwaukee, where there is no major league football and hockey and only bad baseball, Robinson becomes one of a few identifiable, marketable athletes.

Woods has been called the world's most marketable athlete.

A recent poll named her the most recognizable and marketable female athlete in the United States.

The three-pronged offensive shamed Sovintersport into watching helplessly as some of its most marketable athletes traipsed across the border.