Some see the concert as evidence of marketing acumen and a self-aggrandizing streak in the '90s' best-selling musician.

But with their marketing acumen and strong distribution system, they definitely have an opportunity to carve out a sizable piece of the lemon-lime segment.

Setback in Cosmetics Despite its marketing acumen, however, Sara Lee has been known to stumble.

Stern is widely recognized for his intellect and marketing acumen.

After the site was chosen, "...from then on, it was a matter of appealing to the marketing acumen of the major department stores.

Like the radio shows themselves, the car testified to Gilbert's marketing acumen.

When the black fan stops coming to games - another obvious trend - baseball's marketing acumen is questioned.

American intelligence officials remember Mr. Zacharski for skills other than his marketing acumen.

Nevertheless, whether it comes from genuine consumer interest or marketing acumen, the money to be made by niche carriers could easily number in the billions of dollars.

But lately, Kodak has experienced growing frustration with what it sees as a lack of marketing acumen at many retailers.