As this then began to influence marketing gurus, it took on a life of its own in that new context.

But then, he is, after all, a marketing guru.

With his success as a marketing guru, Valenti has moved into publishing.

At least, that is how the company's marketing gurus see it.

It's another must read from the marketing guru.

The big question for marketing gurus and baseball fanatics alike is how long the love affair will last.

He has since become something of a marketing guru and is now booked to speak at medical meetings seven months in advance.

This time, the marketing gurus at Apple create another feast for the senses.

Strategic thinking was the task of financial wizards, marketing gurus and product designers.

"The marketing gurus of the time just thought 22 sounded more punchy."