This was available in mass-market outlets (such as K-Mart).

In fact, Steve Riggio, chief executive of Barnes & Noble, cited growing sales at mass-market outlets as a sign of the industry's strength.

In the two years since the inception of Revlon's advertising campaign, the company has gained market share of cosmetics sales in drugstores, supermarkets and mass-market outlets.

THE balance of Revlon's business has been skewed, with power in the mass-market outlets and weakness in department stores.

Several years ago, the maker of Jhirmack, a popular salon shampoo, began selling it in drugstores and other mass-market outlets.

A number of small firms offered cosmetics actually designed for black women, but distribution of their products was limited to beauty salons, drugstores and other mass-market outlets.

These were distributed to drugstores and other mass-market outlets and were generally available for only one month before being pulled from the shelves.

And he pioneered Rubbermaid's move out of department stores and into mass-market outlets.

These tins were mostly sold in mass-market retail outlets like Toys "R" Us and Target.

Primo, an imitation of Giorgio, now outsells all other fragrances in drugstores and other mass-market outlets.