Physics would have to be taught instead of media studies.
Not just engineering etc but art history & media studies too!
Content analysis has been a traditional part of social sciences and media studies for a long time.
This year, media studies became a required part of the national curriculum in Britain.
They also provide guidance and instruction to public learning institutions in terms of media studies.
There are still problems of comparative media studies in various countries which must be faced.
I get angry when you mention media studies as a vocational course.
And, by the early 1970s, an expanded "media studies" course was being taught.
Many literary critics also work in film criticism or media studies.
All three of us teach and research in media studies - an area mainly dominated by men.