A smart merchant would much prefer that you be happy with your $10 - or $7 - bottle and come back for more.

But lucrative Fifth Avenue is off-limits to him, and merchants would prefer to keep it that way.

Chinese merchants preferred the Mexican dollars above all other coins until the mid-19th century.

He pointed out that merchants often preferred a dependable man to a known crook.

However, the merchants preferred their old stamping ground in the street and the building became the city council offices in 1811.

American Express says many merchants prefer online billing because it is updated daily.

In fact, Israeli merchants preferred the dollar because of the instability of their own currency.

And the gaps in commercial space caused by schools, parks, churches and the like do not permit the continuous wall of stores that merchants prefer.

Certain merchants preferred this arrangement because it diffused the risks and losses stemming from mortality rates during the passage.

Lucrative Fifth Avenue, however, is off-limits to him, and merchants there would prefer to keep it that way.