"Texans aren't used to naming towns after Indians," said Ellen Pasternack, a movie publicist.
She worked at United Artists as a movie publicist for the film Live and Let Die.
But like most movie publicists, Smith is more an expert in saying "no" to journalists' need for access.
For 22 years, he was a movie publicist, working for almost every major Hollywood studio.
He worked as a newspaper reporter and as a movie publicist, and entered radio in 1933 as a master of ceremonies for a variety show.
One of the movie publicists, Deborah Wuliger, signed up as the boy's sponsor and wrote him letters telling him about her life.
Berney also enlisted the help of Jeanne, an experienced movie publicist who has worked on many of his movies.
His movie publicists meanwhile have their work cut out for them.
Slick and sophisticated NBC is a movie publicist.
"Flack" originated in the 1930's when Variety started using it as a sort of homage to Gene Flack, an energetic movie publicist.