The Senate went through several more narrowly targeted versions before reaching the contemporary language.
That leads to more narrowly targeted mailings and radio ads in the final days of the campaign.
By law, an initiative can not be narrowly targeted, it must have statewide effect.
Narrowly targeted sites generally get a far higher percentage of their Web traffic subscribing.
As the novelty of music video wears off, it, too, is getting more narrowly targeted.
Ultimately, the Senate rejected the more narrowly targeted language.
In the online statement it said any new legislation must be "narrowly targeted".
Increasingly, they have turned to so-called niche publications, narrowly targeted to readers with special interests.
There is a clear rationale for narrowly targeted diplomatic expulsions.
The bill's sponsors say the legislation is narrowly targeted to help farmers.