I think this is the most important thing from the perspective of the ordinary bloke in the street.
"You go from being an ordinary bloke to a guy who is infallible."
It isn't like as if these blokes was ordinary blokes.
'Yes, people can identify with him as an ordinary, decent bloke.'
Throughout the ad, ordinary blokes and chicks sing along with no thought to staying in tune.
Or he may be an ordinary nice bloke who wanted to condole with the dead girl's grandma.
Four ordinary blokes happen by and, seein' the tinder-box, stops to light their pipes.
If I were some ordinary bloke I'd have been in the pokey days ago.
He is an ordinary bloke, everybody's idea of a bank manager.
My friends and associates aren't ogres, you know, they're ordinary blokes, as I am!