When the economy was strong, drivers found jobs outside the industry.

Of those who found work outside the industry, only one-third were able to stay in California.

That's much easier when you get outside the industry of movies.

"I think there was a bigger risk taking someone outside the industry."

Yet experts outside the industry say the market is just not ready for another building boom.

"Contrary to what people outside the industry might think," she said, "we really do watch out for one another."

No one outside the industry can be sure what today's announcement means.

In fact, you'd be hard pressed to find many people who have heard of them outside the industry.

We both have a lot to learn, and already know more than people outside the industry are generally aware.

"We hadn't noticed, but he could also become a household name outside the industry."