In either case moving away from the prevailing price would either leave no takers, or be charity.
Many analysts say the stock prices reflect a crude-oil price of $16 to $18 a barrel, slightly below the prevailing price.
Then the institution and its allied doctors have to take good care of those people at the prevailing price, bearing the risk of overruns.
The temptation to trade ahead of a customer is greatest when investors place market orders, meaning that they will buy or sell at the prevailing price.
Given this capacity, the supply offered by the industry will depend on the prevailing price.
That was the prevailing price charged by retail peddlers.
A firm with market power has the ability to individually affect either the total quantity or the prevailing price in the market.
A short-seller borrows shares and sells them at the prevailing price.
Instead of confiscating most of the royalties earned on oil produced here, you'll pay the prevailing price and we'll decide how to spend the revenues.
To play this risky game, the shorts borrow stock from brokers and immediately sell it at the prevailing price.