Maybe they did and the whole thing was a public relations ploy.

"This program is not a public relations ploy," he said.

If it is a public relations ploy, some of us will quit.

We consider their so-called change of position last month as nothing but a mere public relations ploy.

The industry's assertions that it has changed is a public relations ploy, he said.

He was also not above an occasional public relations ploy.

But the society called the offer a "public relations ploy."

This would appear to be strictly a public relations ploy.

If I resume active duty, it will not be as a public relations ploy.

As a public relations ploy, he hired a model to take a shower, nude, during a news conference.