We need money to create remarkable products and to tell stories that spread.

The book advocates that companies produce remarkable products and target people who are likely to spread word of mouth about the product.

The book ends with a Ten Point Checklist that sets out how to create a remarkable product.

Because he was willing to create a remarkable product that didn't meet industry standards.

Will that change if a truly remarkable or game-changing product or service appears?

It's clearly a remarkable product in that it changes the way you think about something you do for half an hour a day.

They have a long history of creating remarkable products.

He calls a remarkable product or service a purple cow.

Comets have been cold for billions of years but their ingredients are remarkable products of both fire and ice.

You've got to create a remarkable product or service.