The big company had clearly sold its name to the smaller one, and we were the losers.

"Everybody knows he is just selling his name."

We will not sell or distribute your name or information in any fashion.

But some said they were concerned that groups might sell their name too cheaply or to the wrong company.

I call businesses and ask them if they would sell my name.

Whereas if a house is being sold your name is going to be seen on that particular product.

How do they expect to sell a woman's name to men?

Clients from those businesses pay the agency between $20,000 and $50,000 to sell their name to a twentysomething audience.

I might as well sell his name to Lane.

"I've sold my name, but I am still the face and heart and soul of the business," she said.